Google unveiled a new inbox for Gmail on both desktop and
mobile today, saying it “puts you back in control” thanks to “simple”
and “easy” organization.
It separates your incoming messages into categories by tabs: Primary, Social, Promotions and Updates.
“On the desktop, the new inbox groups your mail into categories which appear as different tabs,” explains
Itamar Gilad, Product Manager. “You simply choose which categories you
want and voilà! Your inbox is organized in a way that lets you see
what’s new at a glance and decide which emails you want to read when.”
“You can easily customize the new inbox – select the tabs you want from all five to none, drag-and-drop to move messages between tabs, set certain senders to always appear in a particular tab and star messages so that they also appear in the Primary tab,” says Gilad.
The Gmail apps for iPhone, iPad and Android (4.0+) will show you the Primary mail when you open the app, and you can navigate to other tabs to see the rest.
If you don’t like the new style, you can switch off all optional tabs, and go back to classic view.
The new inbox is rolling out across desktop and mobile apps over the course of the next few weeks. If you want to try it sooner, you can click “Configure Inbox” when it appears in your settings.
Email marketers who have had difficulties reaching Gmail users since Google launched the “priority inbox” have some new stuff to take into account.
It separates your incoming messages into categories by tabs: Primary, Social, Promotions and Updates.
“You can easily customize the new inbox – select the tabs you want from all five to none, drag-and-drop to move messages between tabs, set certain senders to always appear in a particular tab and star messages so that they also appear in the Primary tab,” says Gilad.
The Gmail apps for iPhone, iPad and Android (4.0+) will show you the Primary mail when you open the app, and you can navigate to other tabs to see the rest.
The new inbox is rolling out across desktop and mobile apps over the course of the next few weeks. If you want to try it sooner, you can click “Configure Inbox” when it appears in your settings.
Email marketers who have had difficulties reaching Gmail users since Google launched the “priority inbox” have some new stuff to take into account.
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