Inbound marketing has great advantage as it draws customers with value-generating resources
All businesses strive to acquire new customers, but for the new ones it is a sheer necessity.
In order to get new customers it is essential to understand what makes your customers excited. Once that’s done, what needed is investing heavily in inbound marketing strategies such as content, building email newsletters and search engine optimizations.
Inbound marketing has great advantage as it draws customers with value-generating resources. Though it is time-consuming to create great content, but a strong content-resource has the potential to stimulate visitors for years. Outbound marketing, on the other hand, is all about writing cheques to attract new visitors. When one stops, the other stops as well.
To approach the subject of customer acquisition, it is better to begin with a solid plan followed by building the foundation by developing relationships with your target audience, through constant engagement.
Here are six steps to guide you:
“When it comes to first-time visitors, there is no better business outcome than when they subscribe to newsletters and emails from you. Only direct sales can match this result,” said Dhiraj Choudhary, Founder of Indifix, an augmented visual support.
“The fact that social media usage is exponential and is rapidly taking into its fold the world’s populace, speaks of its potential. Social media is the fuel that fires and spreads your online content faster than any other tool,” maintained Harsh Shah, Co–founder of Fynd, a fashion e-commerce portal.
“It’s time to utilize the knowledge you have gathered and start designing your acquisition plan. A customer acquisition guide helps entrepreneurs work smarter. Bearing in mind your strengths and limitations, devise an inbound marketing strategy that prioritizes the details you want to deliver for the customer acquisition drive,” he concluded.
Reference:https://www.entrepreneur.com/article/305887
All businesses strive to acquire new customers, but for the new ones it is a sheer necessity.
In order to get new customers it is essential to understand what makes your customers excited. Once that’s done, what needed is investing heavily in inbound marketing strategies such as content, building email newsletters and search engine optimizations.
Inbound marketing has great advantage as it draws customers with value-generating resources. Though it is time-consuming to create great content, but a strong content-resource has the potential to stimulate visitors for years. Outbound marketing, on the other hand, is all about writing cheques to attract new visitors. When one stops, the other stops as well.
To approach the subject of customer acquisition, it is better to begin with a solid plan followed by building the foundation by developing relationships with your target audience, through constant engagement.
Here are six steps to guide you:
- Content Marketing
- Search Engine Optimization
- Email Marketing
“When it comes to first-time visitors, there is no better business outcome than when they subscribe to newsletters and emails from you. Only direct sales can match this result,” said Dhiraj Choudhary, Founder of Indifix, an augmented visual support.
- Copywriting
- Social Media Marketing
“The fact that social media usage is exponential and is rapidly taking into its fold the world’s populace, speaks of its potential. Social media is the fuel that fires and spreads your online content faster than any other tool,” maintained Harsh Shah, Co–founder of Fynd, a fashion e-commerce portal.
- Analytics
“It’s time to utilize the knowledge you have gathered and start designing your acquisition plan. A customer acquisition guide helps entrepreneurs work smarter. Bearing in mind your strengths and limitations, devise an inbound marketing strategy that prioritizes the details you want to deliver for the customer acquisition drive,” he concluded.
Reference:https://www.entrepreneur.com/article/305887
No comments:
Post a Comment